Challenges in Promoting Agribusiness and Analysis of E-Commerce Technology as a Solution in Context of Uttarakhand
CHALLENGES OF E-COMMERCE
- Not every farmer is ICT friendly. Thus motivation, awareness and trust building through rigorous training to be imparted to avoid the risk and to change their mindsets.
- While creating the data warehouse, accuracy and authenticity of data has to need be maintained.
- How to bring collective approach of agribusiness in scattered and far flung areas is to be worked out to execute the agribusiness work as this is need for success of E-commerce system. An agreement and sort of understanding is prerequisite..
- Ecommerce system should be developed in such a way that it should provide quality of data not GIGO (Garbage in and Garbage Out).